Page 11 - NZ Herefords Member Guide 202103

Our history How do I promote my stud?

NZ Herefords is an incorporated and seek re-election on a two-year rotational NZ Herefords can offer members • The NZ Herefords Facebook page contains
society that was formed in 1896. basis. President, Vice-President and Treasurer advertising opportunities in a posts about events, industry related articles
positions are generally two year terms. and information from breeders who
The very first importations of pedigree There are ten regional clubs in New Zealand number of our marketing channels. have posted on their own stud Facebook
Herefords arrived in New Zealand from England that you are invited to join when you become a These include: pages. Pivot Design is happy to assist with
by sailing ship in 1869. They were brought in by member of NZ Herefords. Seven of these are in establishing a Facebook page for your stud,
R & E McLean of Bleak House, Howick, Auckland. the North Island and three in the South Island. • NZ Herefords bulk emails and if you’d like us to share any content on
The first imported polled Hereford was recorded In addition, there is a NZ Miniature Hereford More than 240 Hereford breeders have our NZ Herefords page, please email office@
in 1929. Breeders Group that has rules and regulations their email addresses lodged with NZ herefords.co.nz or tag us in your post.
There are now approximately 20,000 that maintain strict criteria on eligibility to Herefords and regularly receive information • At bull sale time, PBB’s design arm, Pivot
via Mailchimp, the bulk email system we
performance recorded Hereford females in our register as a Miniature Hereford breeder. For use. This is a great way to directly market Design, is kept very busy designing Sales
New Zealand registry and 350 NZ Herefords additional information regarding Miniature to your fellow breeders. Catalogues for our breeders. Some choose
members. Herefords, please visit the NZ Herefords website. to just have a printed version of their
• NZ Herefords member newsletter – catalogues available but Pivot Design
New Zealand shares close links to Australian Hooked on Herefords can also create your sale catalogue as
and North American Hereford associations. NZ Advertising in our printed bi-monthly an interactive e-book that can be easily
Herefords has also been affiliated to the World newsletter is available to breeders. Copies viewed, enlarged and printed at home.
Hereford Council since 1956 and we proudly are circulated to more than 450 members They are easy to distribute, and can contain
hosted World Hereford Conferences in 1984 and and industry related contacts. video links and links to Internet Solutions.
2020.
• NZ Herefords magazine They’re also able to be hosted on the NZ
NZ Herefords is governed by a voluntary Advertising space can be purchased in the Herefords website, Internet Solutions, or on
council of between eight and 12 people that is annual Hereford magazine that is circulated your own website.
responsible for setting policy and determining in April. For detailed information, including
the future direction of the Hereford breed prices and timelines, please refer to the NZ
in New Zealand. Councillors represent the Visit www.herefords.co.nz to find out more. Herefords website. Visit pivotdesign.co.nz to find out more.
voice of NZ Herefords breeders nationwide

10 NZ Herefords Member Guide NZ Herefords Member Guide 11